I’m someone who’s always been curious about how things work. As a kid, I loved taking apart electronics just to figure them out. My first real venture was Fitin.pk, an online t-shirt store that unexpectedly went viral and got featured on CNN and BBC. That experience opened my eyes to the impact of digital media. I enjoy reading about human behavior and often test AI tools just to explore their limits. I also find airports inspiring. They remind me of motion, growth, and the kind of transformation I aim to bring to every project I lead.
One of my favorite pictures is from a LinkedIn workshop at Comsats University where I helped MBA students explore real strategies to land global opportunities.
I set clear boundaries, prioritize deep work over busy work, and always make time for quiet moments with family to recharge and stay grounded.
My professional journey started with DesignitBuddy, a small design studio I launched while still a student. That experience sparked my passion for digital business. I later founded Fitin.pk, an e-commerce brand that gained global media attention. From there, I moved into tech leadership, serving as CEO at Nausal Technologies. In 2019, I launched ConsultantsPerHour to connect businesses with expert consultants. Most recently, I co-founded CareerBooster.ai to help job seekers thrive using AI. Each chapter has taught me something new about innovation, resilience, and the power of meaningful work. I’ve built companies that solve real problems and scale real impact.
Currently, I serve as the CEO of ConsultantsPerHour, where we connect businesses with top-tier consultants, and as Co-Founder of CareerBooster.ai, an AI platform helping job seekers stand out. My focus is on building technology that solves practical problems, whether it’s reducing hiring friction or empowering professionals to grow. Looking ahead, I aim to expand our platforms globally, reaching underserved markets and creating opportunities at scale. I’m also passionate about mentoring young entrepreneurs and speaking on digital transformation. My goal is to lead with purpose and build solutions that make work more human, efficient, and accessible.
Not exactly, and I think that’s the beauty of it. I didn’t plan every step, but I stayed curious and open to change. I started in design, moved into e-commerce, then technology and consulting. Each shift came from solving a real problem, not from a long-term roadmap. Some ventures failed, others took off in unexpected ways. What matters is that I’ve stayed true to my core values—innovation, impact, and helping others grow. So no, it didn’t go exactly how I imagined, but it turned into something more meaningful than I could have planned.
My education gave me the structure to understand both the technical and strategic sides of business. Studying software engineering taught me how to think logically, solve problems, and build scalable systems. Later, pursuing an EMBA helped me see the bigger picture—marketing, leadership, finance, and how everything connects in a business environment. It wasn’t just about degrees; it was about learning how to lead, adapt, and make informed decisions. That combination has shaped every venture I’ve built, from product design to market strategy. It helped me move confidently between tech innovation and executive leadership.
Right now, I’m focused on scaling CareerBooster.ai, our AI-powered platform that helps professionals craft standout resumes, LinkedIn profiles, and cover letters. We’re working on new features that make the job search smarter and faster, especially for mid to senior-level professionals. At ConsultantsPerHour, we’re refining our AI consultant-matching engine to help businesses find the right experts more efficiently. I’m also collaborating with universities to deliver digital marketing workshops, helping students build global careers. Each project blends technology with real-world impact, and that’s what keeps me excited—building tools that actually change how people work, hire, and grow.
Start by solving real problems, not chasing trends. Learn fast, stay curious, and build projects that add value. Consistency beats perfection every time.
Start small, stay focused, and solve one real problem really well. Don’t wait for perfect timing—just launch, learn, and improve. And never underestimate the power of persistence.
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